Jonathan Landman, deputy managing editor for digital journalism at the New York Times, und BusinessWeek.com executive editor John Byrne, äussern sich in einem Artikel von Marc Glaser zur Handhabung von Leserkommentaren:

“You don’t have to moderate and say, ‘You have to give your real name,’ because you’re already taking down offensive or abusive stuff,” Landman said. “That’s negative reinforcement and we need techniques to give positive reinforcement [as well]. Giving your real name and getting recognized for that is one way. Another example is having the editor’s selections or having people recommend the better comments. So a mixture of positive and negative reinforcement techniques is the way to go.”
Jonathan Landman

“We are rewarding our readers who make comments on our site by going to the reader and saying, ‘We like what you’re saying and want to feature it in a prominent way, can you send us a digital picture of yourself so we can put it on the home page?’” Byrne said. “This is about elevating our conversation and giving credence to the idea that the web is a dialogue and not a lecture. The truth is that very few people are delivering on it, having reporters really engage with readers or elevating comments and saying, ‘This is as important as any story we have, any video we have, any audio we have.’”
John Byrne

Vollständiger Artikel von Marc Glaser: Traditional Media Ready to Elevate the Conversation Online — with Moderation - Via: Cyberjournalist.net