Lessons From a Newsroom's Digital Frontline
Aus dem Nieman Reports - Spring 2006 Issue: Journalist's Trade - Newspapers' Survival: Lessons From a Newsroom's Digital Frontline: In Roanoke, Virginia, a midsized newspaper has had "the freedom to run some experiments, fail, try again, and along the way discover some meaningful success." Michael Riley schreibt:
A stack of studies sits on my desk, all of them lamenting circulation declines, the absence of young readers, the aging of loyal readers, the corporate squeeze for ever-higher profits, and the intense competition for readers' time as the Internet rapidly reshapes our world. The story is all too familiar -- it's the end of the world as we know it, and that's enough to make any ink-stained curmudgeon cry.
Yet I'd argue that digital technology and the Internet might offer the best reason to put the cap back on the Prozac.
It's counterintuitive, but the future of what we do is not as scary as it seems. Newspapers -- or, more precisely, newsgathering operations -- are in a position of strength: In most markets, they are the last remaining mass-medium; they are prime creators of original journalism and, in many cases, they are deeply committed to a community's civic life and welfare. Finally, they are blessed with a profitable business model that can, if allowed, underwrite a range of digital experiments and online forays to move us successfully into the future.
Vollständier Text: Nieman Reports - Spring 2006 Issue: Journalist's Trade - Newspapers' Survival: Lessons From a Newsroom's Digital Frontline
Via: http://www.cyberjournalist.net/
A stack of studies sits on my desk, all of them lamenting circulation declines, the absence of young readers, the aging of loyal readers, the corporate squeeze for ever-higher profits, and the intense competition for readers' time as the Internet rapidly reshapes our world. The story is all too familiar -- it's the end of the world as we know it, and that's enough to make any ink-stained curmudgeon cry.
Yet I'd argue that digital technology and the Internet might offer the best reason to put the cap back on the Prozac.
It's counterintuitive, but the future of what we do is not as scary as it seems. Newspapers -- or, more precisely, newsgathering operations -- are in a position of strength: In most markets, they are the last remaining mass-medium; they are prime creators of original journalism and, in many cases, they are deeply committed to a community's civic life and welfare. Finally, they are blessed with a profitable business model that can, if allowed, underwrite a range of digital experiments and online forays to move us successfully into the future.
Vollständier Text: Nieman Reports - Spring 2006 Issue: Journalist's Trade - Newspapers' Survival: Lessons From a Newsroom's Digital Frontline
Via: http://www.cyberjournalist.net/
Cyberwriter - 24. Sep, 14:45 - citizen journalism
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